Test of the Week:
Urban Outfitters A/B Test – Does Adding an ‘Items in Your Cart’ Overlay Increase Purchases?

VERSION A Click to enlarge image

vs.

VERSION B Click to enlarge image
Urban_VersionAsm Urban_VersionBsm

How good is your gut?
Vote for which version you think won... and then see real-life test results:
I choose:  
Click to see results without voting