Have you ever debated what should be included in your site’s header? This week’s header test by Harry & David’s ecommerce store increased purchases by a double digit amount. See if you can guess which header did the trick…
There were seven total elements tested: search box elements such as outline, highlight, and color; search term copy and location; and the look of the header’s cart icon.
See the creative samples and guess which one won. Let us know your thoughts in the comments.