New A/B Test for Your Vote: 92.7% Lift From Bulleted Copy Changes

Test your copywriting “gut” and see if you can guess which bullet points on this SEM landing page caused 92.7%
more visitors to click the red button: http://whichtestwon.com/archives/10212

This was a lovely clean test. Only the copy in the bullets was different between the two versions. Most interestingly, all the other elements on the page had been tested in the recent past. This makes this test’s 92.7% lift all the more startling and impressive.

Pick the version you think was the winner, and then see the real-life results:
http://whichtestwon.com/archives/10212

P.S. Thanks to the heaps of the folks who linked to us and helped get the word out about WhichTestWon.com this past week,including 4 Syllables, AWP, 3dCart, Aaron Dick, Aimee de Pontbriand, Andrew Freeman, Andy Bargery, Angie Schottmuller, Anthony Centeno, Audrey Rae, BitBang Optimization, BlueVolt, Bob Nunn, BoxoMonks, Bryan Eisenberg, Chad H. Pollitt, Charles E Gaudet II, Chris Johannessen, Chris Kostecki, Conrad Morris, Cris Rominger, D Bnonn Tennant, Dan Marks, Daniel Fahrner, Darren Hood, David Szetela, DeAnne Clifton, Don Metznik, Don Tepper, Donna Baier Stein, Donors Choose, Ed Taylor, Erno Hannink, Ewald Verhoog, Fruition.net, House of Kaizen, Howard J. Sewell, Jake Robertson, Jeff Fisher, Jeff Masigan, Jeff Sexton, Jeff Terry, Jen Horton, John Breese, John Fox, Josh Lieberman, Josh Summerhays, Justin Rondeau, Kae G. Wagner, Karon Thackston, Kenneth Kowal, Kunal Ramchandani, Laura Karr, Laura Mitchell, Linda Lam, Lisa Keller, Lynsey Struthers, Marcel Koot, Mark Harnett, Mark Wexler, Marketers’ Voices, Marketing Results, Matthew James, Mel Sequeira, Mike Curts, Mischa Verheijden, Mitch Tarr, Morgan Cantrell, Nancy Struzik, Nicholas Andonakis, Nick Beranek, Nick van der Linde, Nicole Fende, Noah Parsons, Olga Mizrahi, Pamela Grow, Pat Marcello, Patrick Sullivan Jr., Penchuk, Rhonda Wunderlin, Robert Jan van Diepe, Roberta Rosenberg, Rutger Terwel, SeoCoverage, Simon Mutlu, Soak Digital, SophyMav, Stephanie Geerlings, Stephen Wade, Susan Delz, Today’s – Web Agency, Toren Ajk, Vanessa Bright, Vanessa Long, and Will Scully-Power.