New A/B Test for Your Vote: Can Optional Form Fields Increase Leads?

Both versions of this week’s PPC landing page test feature the same offer and lead generation form, except that Version A has four required fields and Version B makes all information optional. Can you guess which one got more form submissions and more qualified leads? Click here and vote to find out.

Traffic to the page came from PPC ads with offer copy that matched the landing page offer copy.

Please tell us why you voted for Version A or B in the comments section after you vote. http://whichtestwon.com/archives/5500

P.S. Thanks to the all the *awesome* people and blogs who linked to us and helped get the word out about WhichTestWon.com this past week, including {web:media}, Aaron Bradley, adamzais, alexandra Gresham, Alexis Antonelli, AllBusiness, André Ryan Gravador, Andrew Valler, Angie Schottmuller, Anne Michelsen, Auke Molendijk, Brenda Stoltz, Capterra, Christina Dick, Consonaute, Conversion Marketing, Crealytics, Crispin Heath, Dan Limb, Darrell Lerner, datinginsider, David Evans, David Hobbs, Debbie Swider, Dennis Decoene, DiamondWebConversion, don rua, Doug Hudiburg, Doug Somerville, E Myth Worldwide, Elastic Path, emyselfandi, E-Myth Worldwide, Eric Haidara, Fav Tweeps, Fit Bloggers fbg guide, Gahlord Dewald, Giovanni Cavalieri, Heidi Miller, Ingrid Lee, Interactive Snack, ion interactive, J3media, Inc., Jack Chang, Jason Buzzell, Jean Gazis, Jeff Pacamana, Jim Williams , Josh Summerhays, Karen Tiede, Karin Iwata, Karina, Karl Philip Lund, Kathryn Griffiths, Ken Horst, Kevin T Vine, Kirsten Knipp, Landing Page Tips, Laura Callow, Laurent Barbat, Lex Sisney, Main Street Chamber, Mark Tisdale, Marketing Filter, Marni Drew, Matías Candal, Matthew BlackMedia and Marketing, Mél, Melody Lentsch, Michael Stickney, Michel Fortin, Mitch Tarr, Naomi Niles, Nirav Ranpuria, Olexandr Prokhorenko, Pat Marcello, Patricia Hader, Patrick Bakker, Philippe Morin, powerspace, Ralph Van Coillie, Raymond Young, Richard Ingersoll, Robert Seres, Ross Schmadebeck, Ryan Sullivan, Ryan Waliany, Sarah DeAtley, Sarah Naeher, Sean Polay, Sébastien Clément, SheilaAtwood, sue Jespersen, Thos003, Tom Adams, vadskaer, Visual Website Optimizer, Will Scully-Power.