New A/B Test for Your Vote: Do Happy, Smiling People Photos Help Conversions?

I love this A/B test. I’ve always wondered if those happy, smiling people stock-photo images that designers like to put on landing pages really help conversions. Vote for which version you think won, and then see the real-life results here.

This was a PPC ad landing page test for an ecommerce site offering business cards. But I can think of *a lot* of other types of sites that could run the same test. Got insights, your own testing stories, or feedback about this one? Be sure to post a comment on the results page after you vote at: http://whichtestwon.com/archives/4520

P.S. Thanks to everyone who linked to us and helped get the word out about WhichTestWon this past week, especially ReveNews, Beth Kirsch, Candi Harrison, ion interactive, John Wall, Marketing Over Coffee blog, Trevor Young, PR Warrior Blog, Digital Solid Marketing Technology ROI blog, Email Marketing in India blog, optivo Email Marketing Blog, Susan Shaffer, Douglas Karr, Jen Horton, Landing Page Tips, Jose Uzcategui, Brenna Holmes, Jeff Doan, Thinkdesign, Tracy Terry, Lee Kellett, eROI, Greg Payette, D. Stuart White, Malinea Conseil, Justin Chick, Dan Ross, Kraig Guffey, Response Mine, Otimo LLC, Travers Tool, Ricky Juarez, Sarah DeAtley, D. James Bethesda, Mark Copeman, Tom Wentworth, Nathalie Ramonda, Allison Najman, Greg Ord, Jon Rognerud, Dan Larkin, Charles Pal, Randy Nargi, Domain7 Solutions, and Ryan Rotz.