New A/B Test for Your Vote: Which Facebook Ad Copy Got a HUGE Lift in CTR?

Should ad copy promote who you are or what you do? That’s the question a community-based organization was hoping to answer when it tested these two Facebook ads. Click here and vote to find out which one boosted CTR by 2,666%.

What we love about this test is that the young organization with a minimal marketing budget originally created six Facebook ads. They let friends of the organization analyze the ads and pick the two that would be tested. We encourage you to share your insights and comments after you vote: http://whichtestwon.com/archives/7453

This is WhichTestWon’s first Facebook test! With Facebook’s $1.86 billion in ad revenue for 2010, we suspect it won’t be the last. You can share your Facebook tests with us by emailing me at NatalieT@WhichTestWon.com.

P.S. Thanks to the *lots and lots* of people and blogs who linked to us and helped get the word out about WhichTestWon.com this past week, including Adam Zais, AJ Sedlak, Amanda Campbell, Andre Moreira, Andy Thorpe, Angie Nikoleychuk, BannerDirect, Ben Castelli, Brecht Palombo, Bruce Craig, Cara Olson, Chester Bullock, Chris Baker, Chris Mercer, Christina Bartels, Conrad Morris, Crispin Heath, D Bnonn Tennant, Dan Marks, Dan Richardson, Daniel Schwartz, Danny Flamberg, Darren Hood, Datarati, Dave Collins, David Pavlicko, Debbie Bellis, Denise Sparks, DiamondWebConversion, Don Rua, Doug Thomas, Ed Taylor, Ejemba, Elizabeth D. Thomas, Elizabeth Sosnow, EmailSuperHero, Erica St. Angel, Ewald V, ExamForce, ExpertClick, Fenetre SEO, Geoff Hadfield, Gina Kilby, Graham
Nichols, Heather Foeh, Henrique Garcia, Ian Stephens, Iketomo, IXACT Contact, Jaap JS, Jade Longstaff, James Gabrielsen, James Shaw, Jason Buzzell, Jay Wilkinson, Jean Simmons, Jen Lapietro, JenNcy, Jeremy Walker, Jesse Goldman, Jessica Collier, Jessica Mercado, Jill Bastian, John Casey, John Lepp, Jonah Kowall, Jonathon Grapsas, Josephine Sabin, Joyce Rulka Neth, Joyce Solano, Julien Chiavassa, Karen St. Clair, Karl Kratz, Kasy Allen, Kate Morris, Katie Martell, Katie Sheehan, KC Hamels, Kristiann Kremer, Kristina Weis, Landing Page Tips, Laura Chan, Laura Mitchell, Laurent Edel, Laurie Kalmanson, Lazzia.com Blog, Louis Patrick, Luke Noffke, Mac McIntosh, Marci Phee, Maren Batt, Marielle, Marilyn Fisher, Mark Miranda, Mark Nylec, Marketing Results, Mary Flaherty, Massimo
Paolini, Mathijs v/d Linden, Matt Lyles, Maurice de Haas, Melissa Bader, Melissa Kavanagh, Michel Fortin, Michele Souder, Mickael Bentz, Mike Brown, Mitch Tarr, Mitchel Harad, Mitchell Davis, Mitsuru Oka, Moketronics, Monetate, Naomi Niles, NewsReleaseWire, Oliver Wei-Hwa Su, Olsen & Shuvalov, Pat Marcello, Paul Mallaghan, Paul Salvaggio, Paula Albocino, Pedro Jesus Gonzalez, Per Esmann Jensen, Petr Havlik, PRCog, RainToday, Raymond Wong, Redhouse Lane, Rene Kulka, Rob Interactive, Rob Kaminoff, Rob Willox, Ross Schmadebeck, Ruth Dobson-Torres, Sarah Elizabeth Taylor, Serge Descombes, Silverbean blog, Simon Malcolm, Steen Olsen, Steve Lampert, Steve Shreve, Sue Jespersen, Szanitter Aron, Tracy Keith, Tricia McCune, Troy Burk, Vanessa Bright, Wax Impressions blog, Whirlwind eCommerce, Yuri Schouten, ZippySEO, Zlata K.