New A/B Test for Your Vote: Which PPC Landing Page Boosted Sign-Ups 59%?
This week’s test is must-view for lead generation marketers – and anyone running a free trial offer online. Should you send PPC traffic directly to a landing page with a form on it … or should you send traffic to an informational page that then requires a second click to get to the form? Check out – and vote on – this test now.
Two notes: The winner of this test was determined by form fills, not clicks alone. Also, yes, the two versions have more differences than form alone. But we suspect the form was the determining factor.
What do you think? Be sure to share your insights and comments after you vote http://whichtestwon.com/archives/5939
P.S. Thanks to all the people and blogs who linked to us and helped get the word out about WhichTestWon.com this past week, including Amadesa, Angie Schottmuller, Annemieke van Herk, arrts.ruddle.com, Austin Top Guns Networking, Benoit ZELLER, Brett Sinclair, Brian Massey, Captain Inbox, cmo.com, Derek Allard, Floor van Riet, Guillaume Baudin, GustaafVocking, Janet Rex, Jordi Andreu, Julian’s Notebook, Laura Crest, Leighanne Stainer, Malinea Conseil, Michael Roper, Mitch Tarr, Nancy Guillén, Nectarios Economakis, Nicole Grzondziel, Optivo, Patricia Hader, Paul Gailey, Paul Mallaghan, Rika du Plessis, Sharon White, Stephanie Wailliez, The Seo News Blog, Ushchapovska Iuliia, Visual Website Optimizer, webtik.info, Youssef Rahoui, and ZinMarketing.
Category: Landing Page Tests, Lead Generation TestsTags: copy, form, layout, ppc




