Anne Holland's Which Test Won - A/B Test & Multivariate Testing Education for Marketing Professionals

Audio Editions Tests Catalog Request Pages: Which Got More Sign Ups? (Testing Awards Silver Winner 2009)
Date: 12/05/2009 Categories: Award Winners, Lead Generation Form Tests

Openet Flips Webinar Offer Page Layout: Which Version Increased Clicks? (Testing Awards Gold Winner 2009)
Date: Categories: Award Winners, B2B Marketing Tests, Lead Generation Form Tests

Walden University Tests Replacing a Hotlinked Offer with a Form: Which Generated More Leads? (Testing Awards Gold Winner 2009)
Date: Categories: Award Winners, Lead Generation Form Tests

Profile-Pimp.net Tests Giant Button & Landing Page Designs. Which Version Increased Clickthroughs? (Testing Awards Gold Winner 2009)
Date: Categories: Award Winners, Page Element Tests (Buttons, Images, Overlay, etc.)

MojoPages.com Tests Sponsor Listings Landing Page. Which Version Increased Clicks on Advertiser Links? (Testing Awards Gold Winner 2009)
Date: Categories: Award Winners

Safe Software Tests Radically Different Homepage Copy & Design. Which Version Increased Clickthroughs to the Download Page? (Testing Awards Silver Winner 2009)
Date: Categories: Award Winners, B2B Marketing Tests, Homepage Tests

Verizon Tests Call-to-Action Button Color on its Homepage. Which Color Increases Clicks to the “Order Now” Page? (Testing Awards Silver Winner 2009)
Date: Categories: Award Winners, Homepage Tests, eCommerce Tests

Grasshopper A/B Tests Its ‘How It Works’ Page: Which Version Increased Sign-ups? (Testing Awards Honorable Mention 2009)
Date: Categories: Award Winners, B2B Marketing Tests, Page Element Tests (Buttons, Images, Overlay, etc.)

TutorVista Tests a Static Photo vs. an Auto-Play Video: Which Page Got More Button Clicks? (Testing Awards Silver Winner 2009)
Date: Categories: Award Winners, Page Element Tests (Buttons, Images, Overlay, etc.), Search Marketing Landing Page Tests, eCommerce Tests

BLR Tests Email Newsletter Sign-up Form: Which Version Increased Opt-ins? (Testing Awards Gold Winner 2009)
Date: Categories: Award Winners, B2B Marketing Tests, Email Opt-In Form Tests

VigRX Plus Tests Homepages With & Without an Email Offer (Testing Awards Gold Winner 2009)
Date: Categories: Award Winners, Email Opt-In Form Tests, eCommerce Tests

Which Version of Mountain Equipment Co-op’s Search Box Got 20.2% More Searches? (Testing Awards Honorable Mention 2009)
Date: Categories: Award Winners, Page Element Tests (Buttons, Images, Overlay, etc.), eCommerce Tests

Liporexall A/B Tests Checkout Page Versions (Testing Awards Silver Winner 2009)
Date: Categories: Award Winners, Page Element Tests (Buttons, Images, Overlay, etc.), eCommerce Tests

NYCDA Tests Alternate PPC Landing Pages: Which Got More Form Completes? (Testing Awards Silver Winner 2009)
Date: Categories: Award Winners, Search Marketing Landing Page Tests

Rudder Tests PPC Landing Page Design Tweaks: Which Version Got More Registrations? (Testing Awards Gold Winner 2009)
Date: Categories: Award Winners, Search Marketing Landing Page Tests

BLR Tests Form Headlines & Main Page Headline vs. No Headline (Testing Awards Silver Winner 2009)
Date: Categories: Award Winners, B2B Marketing Tests, Lead Generation Form Tests

Ecommerce 404 Page Test: Site Map-Style Text Links vs. Big Branding Image (Testing Awards Gold Winner 2009)
Date: 11/04/2009 Categories: Award Winners, eCommerce Tests