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	<title>Which Test Won &#187; Landing Pages</title>
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	<description>Anne Holland&#039;s Which Test Won - A/B Test &#38; Multivariate Testing Education for Marketing Professionals</description>
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		<title>Landing Page Copy Test &#8211; Did Longer or Shorter Copy Increase Conversions by 62%</title>
		<link>http://whichtestwon.com/archives/16365</link>
		<comments>http://whichtestwon.com/archives/16365#comments</comments>
		<pubDate>Mon, 14 May 2012 22:32:14 +0000</pubDate>
		<dc:creator>JohnW</dc:creator>
				<category><![CDATA[Landing Pages]]></category>
		<category><![CDATA[Advertisement]]></category>
		<category><![CDATA[copy test]]></category>
		<category><![CDATA[Removing Content]]></category>

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		<title>Landing Page A/B Test – Which Copy Increased Trial Sign-Ups (Testing Award Gold Winner)</title>
		<link>http://whichtestwon.com/archives/14522</link>
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		<pubDate>Wed, 29 Feb 2012 16:12:52 +0000</pubDate>
		<dc:creator>JohnW</dc:creator>
				<category><![CDATA[Landing Pages]]></category>
		<category><![CDATA[copy test]]></category>
		<category><![CDATA[Freemium]]></category>
		<category><![CDATA[Landing Page]]></category>
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		<title>Which Landing Page Increased Sales – Video vs Copy (Testing Awards Gold Winner)</title>
		<link>http://whichtestwon.com/archives/15002</link>
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		<pubDate>Tue, 28 Feb 2012 16:19:29 +0000</pubDate>
		<dc:creator>JohnW</dc:creator>
				<category><![CDATA[Landing Pages]]></category>
		<category><![CDATA[Landing Page]]></category>
		<category><![CDATA[software]]></category>
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		<title>Which Landing Page Increased Opened Savings Accounts by 124%? (Testing Awards Honorable Mention)</title>
		<link>http://whichtestwon.com/archives/14911</link>
		<comments>http://whichtestwon.com/archives/14911#comments</comments>
		<pubDate>Thu, 23 Feb 2012 09:24:26 +0000</pubDate>
		<dc:creator>JohnW</dc:creator>
				<category><![CDATA[Landing Pages]]></category>
		<category><![CDATA[bank]]></category>
		<category><![CDATA[financial]]></category>

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		<title>Which Landing Page Headline &amp; Subhead Version Increased Leads by 27.76%? (Testing Awards Silver Winner)</title>
		<link>http://whichtestwon.com/archives/14892</link>
		<comments>http://whichtestwon.com/archives/14892#comments</comments>
		<pubDate>Thu, 23 Feb 2012 08:39:08 +0000</pubDate>
		<dc:creator>JohnW</dc:creator>
				<category><![CDATA[B2B]]></category>
		<category><![CDATA[Landing Pages]]></category>
		<category><![CDATA[Copy Tests]]></category>

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		<title>Which Landing Page Got 24% More Lead Generation Form Submits? (Testing Awards Silver Winner)</title>
		<link>http://whichtestwon.com/archives/14818</link>
		<comments>http://whichtestwon.com/archives/14818#comments</comments>
		<pubDate>Thu, 23 Feb 2012 05:26:37 +0000</pubDate>
		<dc:creator>JohnW</dc:creator>
				<category><![CDATA[Landing Pages]]></category>
		<category><![CDATA[B2B Marketing Tests]]></category>
		<category><![CDATA[Face Tests]]></category>
		<category><![CDATA[Form Field]]></category>
		<category><![CDATA[lead generation]]></category>

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		<title>Landing Page Cross-Sale A/B Test: Do More Products Equal More Sales or Unwelcome Distraction? (Testing Awards Silver Winner)</title>
		<link>http://whichtestwon.com/archives/14534</link>
		<comments>http://whichtestwon.com/archives/14534#comments</comments>
		<pubDate>Tue, 21 Feb 2012 21:42:04 +0000</pubDate>
		<dc:creator>JohnW</dc:creator>
				<category><![CDATA[Ecommerce]]></category>
		<category><![CDATA[Landing Pages]]></category>
		<category><![CDATA[Cross Sell]]></category>

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		<title>Lead Gen Test: Which Copy (on Right Side of Page) Got 184% Lift in Form Submits?</title>
		<link>http://whichtestwon.com/archives/13348</link>
		<comments>http://whichtestwon.com/archives/13348#comments</comments>
		<pubDate>Wed, 09 Nov 2011 06:50:12 +0000</pubDate>
		<dc:creator>Lisa Seaman</dc:creator>
				<category><![CDATA[Landing Pages]]></category>
		<category><![CDATA[Lead Gen]]></category>
		<category><![CDATA[Web Pages]]></category>
		<category><![CDATA[copy test]]></category>
		<category><![CDATA[lead gen form]]></category>
		<category><![CDATA[lead generation]]></category>
		<category><![CDATA[PPC landing page]]></category>
		<category><![CDATA[ppc landing page test]]></category>

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		<title>Which PPC Landing Page Got 98% More Trial Downloads?</title>
		<link>http://whichtestwon.com/archives/13229</link>
		<comments>http://whichtestwon.com/archives/13229#comments</comments>
		<pubDate>Wed, 26 Oct 2011 06:17:19 +0000</pubDate>
		<dc:creator>RonP</dc:creator>
				<category><![CDATA[Landing Pages]]></category>
		<category><![CDATA[Lead Gen]]></category>
		<category><![CDATA[Web Pages]]></category>
		<category><![CDATA[lead generation]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[PPC landing page]]></category>
		<category><![CDATA[software trial downloads]]></category>

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		<title>PPC Landing Page Test: Which Got 38% More Button Clickers to Complete a 5-Page Process to Buy Business Insurance?</title>
		<link>http://whichtestwon.com/archives/12486</link>
		<comments>http://whichtestwon.com/archives/12486#comments</comments>
		<pubDate>Mon, 15 Aug 2011 20:02:25 +0000</pubDate>
		<dc:creator>Natalie</dc:creator>
				<category><![CDATA[B2B]]></category>
		<category><![CDATA[Landing Pages]]></category>
		<category><![CDATA[b2b ecommerce]]></category>
		<category><![CDATA[distractions]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[video]]></category>

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