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		<title>Lead Gen Test: Which Copy (on Right Side of Page) Got 184% Lift in Form Submits?</title>
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		<pubDate>Wed, 09 Nov 2011 06:50:12 +0000</pubDate>
		<dc:creator>Lisa Seaman</dc:creator>
				<category><![CDATA[Landing Pages]]></category>
		<category><![CDATA[Lead Gen]]></category>
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		<title>Which PPC Landing Page Got 98% More Trial Downloads?</title>
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		<pubDate>Wed, 26 Oct 2011 06:17:19 +0000</pubDate>
		<dc:creator>RonP</dc:creator>
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		<title>PPC Landing Page Test: Which Got 38% More Button Clickers to Complete a 5-Page Process to Buy Business Insurance?</title>
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		<pubDate>Mon, 15 Aug 2011 20:02:25 +0000</pubDate>
		<dc:creator>Natalie</dc:creator>
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		<title>Bulleted Copy A/B Test: Which Version Got 92.7% More &#8216;Free Quote&#8217; Button Clicks? (Note: brand name obscured by us)</title>
		<link>http://whichtestwon.com/archives/10212</link>
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		<pubDate>Wed, 13 Jul 2011 06:14:31 +0000</pubDate>
		<dc:creator>ElizabethR</dc:creator>
				<category><![CDATA[Landing Pages]]></category>
		<category><![CDATA[Lead Gen]]></category>
		<category><![CDATA[bullets]]></category>
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		<category><![CDATA[real estate]]></category>

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		<title>PPC Landing Page Test: Which Convinced More People to Request Moving Quotes via this Online Form?</title>
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		<pubDate>Wed, 29 Jun 2011 16:48:58 +0000</pubDate>
		<dc:creator>Natalie</dc:creator>
				<category><![CDATA[Landing Pages]]></category>
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		<title>Image A/B Test: Older Man at the Gym vs. Younger Man in the Pool &#8211; Which Got More Form Submits?</title>
		<link>http://whichtestwon.com/archives/10157</link>
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		<pubDate>Wed, 08 Jun 2011 06:01:56 +0000</pubDate>
		<dc:creator>Natalie</dc:creator>
				<category><![CDATA[Landing Pages]]></category>
		<category><![CDATA[Lead Gen]]></category>
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		<title>Which PPC Landing Page Copy Got 24% More Lead Gen Form Submits – Short &amp; Actionable vs. Top 5 Briefs (in Right Column)?</title>
		<link>http://whichtestwon.com/archives/9838</link>
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		<pubDate>Tue, 29 Mar 2011 14:29:20 +0000</pubDate>
		<dc:creator>Natalie</dc:creator>
				<category><![CDATA[B2B]]></category>
		<category><![CDATA[Landing Pages]]></category>
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		<title>Direct Mail Landing Page Test: Which Offer Copy Got More Online Sales?</title>
		<link>http://whichtestwon.com/archives/9515</link>
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		<pubDate>Tue, 22 Mar 2011 15:39:52 +0000</pubDate>
		<dc:creator>Natalie</dc:creator>
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		<title>Avis UK Tests its PPC Landing Page: Which Got More Car Rental Bookings? (Testing Awards Gold Winner)</title>
		<link>http://whichtestwon.com/archives/8148</link>
		<comments>http://whichtestwon.com/archives/8148#comments</comments>
		<pubDate>Mon, 21 Feb 2011 18:07:36 +0000</pubDate>
		<dc:creator>ElizabethR</dc:creator>
				<category><![CDATA[Ecommerce]]></category>
		<category><![CDATA[Landing Pages]]></category>
		<category><![CDATA[automotive]]></category>
		<category><![CDATA[dynamic content]]></category>
		<category><![CDATA[Homepage Tests]]></category>
		<category><![CDATA[multivariate]]></category>
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		<title>Which Landing Page Design Got a 1,363% Boost in Clicks on the CTA Button? (Testing Awards Gold Winner)</title>
		<link>http://whichtestwon.com/archives/8093</link>
		<comments>http://whichtestwon.com/archives/8093#comments</comments>
		<pubDate>Mon, 21 Feb 2011 17:37:17 +0000</pubDate>
		<dc:creator>ElizabethR</dc:creator>
				<category><![CDATA[B2B]]></category>
		<category><![CDATA[Landing Pages]]></category>
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