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	<title>WhichTestWon &#187; Travel &amp; Hospitality Marketing Tests</title>
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		<title>Which Search Landing Page Got More Responses from Visitors Interested in International First Class &amp; Business Class Airline Travel?</title>
		<link>http://whichtestwon.com/archives/3294</link>
		<comments>http://whichtestwon.com/archives/3294#comments</comments>
		<pubDate>Wed, 10 Mar 2010 14:36:14 +0000</pubDate>
		<dc:creator>NatalieM</dc:creator>
				<category><![CDATA[Search Marketing Landing Page Tests]]></category>
		<category><![CDATA[Travel & Hospitality Marketing Tests]]></category>
		<category><![CDATA[lead gen form]]></category>
		<category><![CDATA[phone call]]></category>
		<category><![CDATA[telephone call conversion]]></category>

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		<description><![CDATA[VERSION A VS. VERSION B]]></description>
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		<title>Which offer, positioned near the end of a long order form, got more newsletter opt-ins: peppy, colorful marketing vs a factual, permission request?</title>
		<link>http://whichtestwon.com/archives/1670</link>
		<comments>http://whichtestwon.com/archives/1670#comments</comments>
		<pubDate>Thu, 30 Jul 2009 15:10:06 +0000</pubDate>
		<dc:creator>NatalieM</dc:creator>
				<category><![CDATA[Email Opt-In Form Tests]]></category>
		<category><![CDATA[Travel & Hospitality Marketing Tests]]></category>
		<category><![CDATA[email newsletter marketing]]></category>
		<category><![CDATA[email opt-in copy]]></category>
		<category><![CDATA[email opt-in form]]></category>
		<category><![CDATA[newsletter preview]]></category>

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		<title>Which version got a 47% better response rate? Testing proves small changes make a big difference.</title>
		<link>http://whichtestwon.com/archives/1485</link>
		<comments>http://whichtestwon.com/archives/1485#comments</comments>
		<pubDate>Wed, 15 Jul 2009 15:01:15 +0000</pubDate>
		<dc:creator>NatalieM</dc:creator>
				<category><![CDATA[Homepage Tests]]></category>
		<category><![CDATA[Travel & Hospitality Marketing Tests]]></category>
		<category><![CDATA[BtoC]]></category>
		<category><![CDATA[hotels]]></category>
		<category><![CDATA[Travel marketing]]></category>

		<guid isPermaLink="false">http://whichtestwon.com/?p=1485</guid>
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		<title>Delta Tests Search Form vs. Select-a-Flight Grid on its ‘Weekly Web Fare’ Page – Which One Increased Flight Purchases?</title>
		<link>http://whichtestwon.com/archives/990</link>
		<comments>http://whichtestwon.com/archives/990#comments</comments>
		<pubDate>Wed, 10 Jun 2009 01:11:31 +0000</pubDate>
		<dc:creator>NatalieM</dc:creator>
				<category><![CDATA[Travel & Hospitality Marketing Tests]]></category>
		<category><![CDATA[airline marketing]]></category>
		<category><![CDATA[Delta]]></category>
		<category><![CDATA[grid]]></category>
		<category><![CDATA[search form]]></category>

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<td><a  href="http://dev.reasonlabs.com:9009/wp-content/uploads/2009/06/mwfunex1varcontrol.jpg" target="_blank" onclick="pageTracker._trackPageview('/outgoing/dev.reasonlabs.com_9009/wp-content/uploads/2009/06/mwfunex1varcontrol.jpg?referer=');"></a><a href="http://whichtestwon.com/wp-content/uploads/2009/06/test2valg.jpg"><img class="alignnone size-full wp-image-991" title="test2vasm2" src="http://whichtestwon.com/wp-content/uploads/2009/06/test2vasm2.jpg" alt="test2vasm2" width="300" height="116" /></a></td>
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