Urban Outfitters A/B Test – Does Adding an ‘Items in Your Cart’ Overlay Increase Purchases? - WhichTestWon
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Jun 19, 2013

Urban Outfitters A/B Test – Does Adding an ‘Items in Your Cart’ Overlay Increase Purchases?

Version A

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Version B

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How good is your gut?

Guess which version you think won... and then see real-life test results: Or click to see results without guessing
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